HRA - Celebrating Senior Living
At HRA Senior Living, we are steadfastly committed to enriching the lives of seniors and providing an unsurpassed level of hospitality to our residents, guests and family members. We believe we are called to apply our God-given talents and experience to the creation and refinement of successful senior living communities in which we, ourselves, could envision living.
As an organization, we have collectively adopted and embraced five tenets representing CORE Values for all. Our associates are dedicated to these CORE values of respect, attentiveness, integrity, stewardship and excellence. These values draw us together and focus our dedication on creating a meaningful culture for all of our associates. Every day, we strive to make a difference in the lives of our residents and family members by providing unsurpassed hospitality in a setting that is designed to excite and inspire.
At HRA, our associates are carefully selected, not only for their caregiving knowledge and practical expertise, but also for their warm and giving hearts. It is our mission to ensure that every resident lives a full, cherished life and our caregivers are an integral part of that goal. We sincerely want our residents to spring out of bed in the morning in eager anticipation of the day ahead. We want to empower each and every resident of an HRA community to explore their passions and live their best lives.
HRA seeks out, recruits and retains the senior living industry's most talented and dedicated associates who personify and internalize our strong company values and vision. With recognized expertise in Development, Operations, Clinical Care, Finance, Marketing and Human Resources, our team has the experience and skills required to nurture and develop communities known for unrivaled hospitality and dynamic life enrichment programs.
At HRA, we like to say that we truly celebrate senior living every day. It’s something we keep at the forefront of our goals as we go about our days. Our love for senior living is evident in our communities, our corporate offices and throughout our entire organization nationwide. We celebrate senior living by inspiring our residents with our Life Enrichment program and by putting smiles on their faces with our unrivaled hospitality.
The HRA Value
HRA understands how to manage the delicate balance between real estate value and sound property management. We recognize that prompt decisions and enduring commitments define success for our residents, families and investors. Throughout our history of serving seniors, we have placed a strong emphasis on ensuring that the individual needs of each and every resident are met.
This commitment to a high level of hospitality and care is reflected in the growing number of prestigious national awards we’ve received as an organization. Recently, we received Pinnacle Quality Insight’s 2018 Customer Experience Awards™ in several different categories. These national awards recognize outstanding senior living communities who have consistently received high ratings from respondents. They are the direct result of feedback from our residents and their family members. Awards were received in a number of hospitality, life enrichment and care-related categories, including Dining Services, Variety of Food/Menu Choices, Activities, Quality of Food, Transportation, Safety and Security, Dignity and Respect, Cleanliness, Personal Care and Overall Satisfaction.
Additionally, SeniorAdvisor.com, the leading online ratings and reviews site for senior living communities nationwide, recognized several HRA communities as 2018 Best of Senior Living Award Winners. These awards are based on outstanding ratings from residents and their families. Individual HRA associates have also been honored with awards from FLORIDA ALFA, the Florida chapter of the Assisted Living Federation of America. These awards were created by ALFA to recognize assisted living administrators who demonstrate outstanding innovation, achievement and leadership.
Using decades of development experience as a foundation, HRA offers a broad range of options for senior living communities. We provide expertise in the entire spectrum of development from site selection and acquisition to cutting-edge architecture for seniors.
Our sincere focus on hospitality and programming innovation sets us apart from our competition. We want our residents and visitors to experience extraordinary hospitality and warmth whenever they walk through our doors. We are always looking for new and exciting ways to make life engaging, enjoyable, active and easy for our residents and their family members. We have worked hard to create memorable signature programs that we can roll out and implement in each of our communities nationwide.
HRA is committed to providing residents with a high level of choice and customization. As part of this commitment, we’ve launched the award-winning Chef’s Fare dining program. The program features a wealth of daily options tailored to each individual’s dining preferences. It allows our residents to savor independence and choice with every meal. Each community features a number of different restaurants and features inventive menus and seasonal cuisine created by award-winning chefs.
Our Life Enrichment program is designed to reignite the passions and interests of our residents. With a constantly revolving and evolving calendar of social events, group excursions, classes and programs, we want residents to immerse themselves in endless possibilities. We proudly offer new and exciting opportunities for entertainment, learning, spiritual enrichment, stimulation and self-discovery. We strive to ensure that there’s always something for everyone to enjoy.
As we continue to hit milestone after milestone, we will keep building on our bedrock values of respect, attentiveness, integrity, stewardship and excellence. At HRA, we truly celebrate senior living each and every day. We invite you to come and join the celebration!